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Hiroshima Appeals 2013
Title: Natsu no Hi no Mabushisa (Glare of the Sun in Summer)
Design: Kaoru Kasai
Comment from Designer
The glare of the sun in summer is accompanied by sadness. I picked up a brush in front of a white paper and drew this picture without thinking. Various feelings came to me while I repeated drawing, and then I could not keep drawing any longer. We are supported by somebody, and we think of somebody. That’s why we can live. An atomic bombing can by no means take our heart away from the yearning or affection for the people that we love. I deeply hope that this poster can accompany what victims and survivors feel.
Hiroshima Appeals Poster Campaign
In 1983, the Japan Graphic Designers Association Inc. (JAGDA) and the Hiroshima International Cultural Foundation announced their collaboration on a project focusing on the theme “Hiroshima’s Spirit” and launched a poster campaign with the goal of promoting peace at home and abroad. The first poster, entitled “Burning Butterflies”, was created by Yusaku Kamekura, the president of JAGDA at the time. Designers affiliated with JAGDA produce one poster each year.
The posters are sold to the general public and exhibited in a nationwide tour called the “Peace Poster Exhibition”. Posters in the series have engaged citizens around the world, displayed in the Atomic Bomb Exhibition preceding to the historic 1985 Geneva Summit, and the exhibition entitled “Hiroshima: A Message for Peace among People” held in Barcelona and Valencia in Spain, and Aosta in Italy in 1997. The 2008 poster was sent to several member cities whose mayors are members of the international group Mayors for Peace. The “Hiroshima Appeals” project, conducted annually from 1983 till 1991, was reinstated in 2005 to commemorate the 60th anniversary of the end of World War II.
Designers: 1983 Yusaku Kamekura; 1984 Kiyoshi Awazu; 1985 Shigeo Fukuda; 1986 Yoshio Hayakawa; 1987 Kazumasa Nagai; 1988 Ikko Tanaka; 1989 Mitsuo Katsui; 2005 Masayoshi Nakajo; 2006 Koichi Sato; 2007 Shin Matsunaga; 2008 Masuteru Aoba; 2009 Katsumi Asaba; 2010 Keisuke Nagatomo; 2011 Susumu Endo; 2012 Yukimasa Okumura; 2013 Kaoru Kasai; 2014 Tsuguya Inoue; 2015 Taku Satoh; 2016 Takahisa Kamijyo; 2017 Kenya Hara; 2018 Kazunari Hattori; 2019 Katsuhiko Shibuya
